BECOME A JACK DANIEL’S STUDENT BRAND AMBASSADOR
Who are Jack Daniel’s?
Jack Daniel’s is one of the leading whiskey brands worldwide. Founded in 1875, Jack Daniel’s has grown to become a household name, with their staple Tennessee Whiskey known by almost everyone. The ways to enjoy the drink are endless. You could sip whiskey on the rocks, add it to a cocktail, have it in a RTD can, and as is most popular with university students, enjoy the classic Jack and coke.
Jack Daniel’s is looking to consolidate themselves as the go- to-drink for everybody who likes to live boldly and enjoy the ride. If you enjoy the finer things in life and love to have a good time, Jack Daniel’s Tennessee Whiskey is for you. After a successful year, Jack Daniels is looking to go even bigger and better and further grow their Gen Z appeal to champion themselves as the go to party drink!
What have we done so far?
- Launching the Jack Daniel’s campaign across 5 cities, our SBAs became famous within their own right
- Hosting 11 Make It Count Sessions across all 3 terms working with local DJS and music societies showcasing their talents
- Partnering with 28 societies
- We saw 10,339 samples of ice cold Jack & Coke served over 3 terms.
- Also generating a presence on social media our SBAs created reels, pictures and stories to show off their role.
Where do you come in?
Seed and Jack Daniel’s are on the hunt for confident, well connected, social butterflies to become Student Ambassadors during Term 1 and 2. For this role, you will work with the brand for 8 weeks in term one and 6 weeks in Term 2.
You will be one of five highly motivated, influential ambassadors from your university and collectively, the five of you will become the main representatives for Jack Daniel’s on campus and on social media. If you have any friends who you think will also be good fits for the role, please do get them to apply!
Your key responsibilities will be to promote the brand both in person and online to university students in a responsible and controlled manner. We are looking for extroverts who are happy to host events and parties sponsored by the brand to showcase the various ways Jack Daniel’s can be enjoyed safely. As Jack Daniel’s Student Brand Ambassadors will be representative of the brand on campus, we are looking to individuals who are genuine fans of the brand. They enjoy whiskey themselves and can therefore, promote it to their peers in an authentic, personable way.
Things you will do within the role:
As a brand ambassador, you will be given tasks to complete within set time frames (such as weekly or monthly) that are intended to further boost awareness for Jack Daniel’s among university students. These tasks will be both in person and online. You will be given party packs to host Jack Daniel’s events, kits to sample JD drinks with your friends and network, cool merchandise to distribute, whilst also supporting on the ground JD events as well as making creative content to post to your social media accounts for online promotion of the brand.
In order to make this role fit with your university schedule, it is designed to be as flexible as possible. Apart from a few events with set dates, you are free to choose how and when you work as long as all tasks are completed prior to the deadlines set by the Seed team.
What’s in it for you?
The benefits from taking on this role include:
- Fantastic base pay for completion of your tasks
- Compelling financial incentive scheme to reward SBAs who are top performers within the campaign
- For those that go above and beyond you will be invited to exclusive JD events that money can’t buy
- A global brand to put on your CV which will look impressive to all future employers
- Internship opportunity with Jack Daniels
- Jack Daniel’s merchandise provided as part of the role
All applicants must be over 18
All applicants must be current university students
We are looking to have all brand ambassadors hired by the end of august
If successful from the initial phone interview, we will be asking you to prepare 2 x tasks for an assessment. This will be reviewed by the Jack Daniel's and Seed team to assess candidates.
You will be required to join us for a training day for the role in w/c 19th of September(exact date tbc).
After which your role will commence once you have completed all your setup tasks.
Apply HERE to be considered for the role today!
We are recruiting for five student brand ambassadors from each of the following Universities:
- University of Manchester
- University of Nottingham
- University of Leeds
- University of Brighton
- Liverpool John Moores University
- University of Bristol
Seed is committed to promoting equal opportunities in employment. You and any job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation (“Protected Characteristics”).